How Alive Are You? Augmented Ad
I used Aurasma (now HP Reveal) AR mobile technology to bring to life an existing print ad for GQ's "Live" issue. The ad won an honorable mention in the 2013 Webbys.
CLIENT
Jaguar, GQ
ROLE
Designer & Animator
Walk-through of the ad in action.
Plenti Offer Marketing Animation
We created a marketing video aimed at potential partners to show how Plenti can provide analytics for targeted offers to consumers. By showing examples of potential interactions, we demonstrated how consumers can fully engaged with the rewards program while highlighting the benefits for Plenti partners.
CLIENT
American Express
ROLE
Art Director & Illustrator
Plenti Offer Marketing Animation
Classroom Superheroes
I was honored to work with the NEA to shine a light on the incredible super-humans in our public school system. The promotional video drove to a website where educators could create social profiles to share their stories and superpowers, send notes of encouragement, and nominate other teachers as superheroes. Not only did I create the illustrations and animations, but I developed the branding for the campaign as well as a series of icons and assets utilized on the site.
CLIENT
National Education Association
ROLE
Designer & Animator
Carrot Creative Handbook
As part of on-boarding, new employees were gifted with a new iPad on their first day of work. On top of some awesome apps and bookmarked sites that Carrot made, we decided to load our handbook as an interactive app that people could browse and reference to understand company policies. This animation was on the dashboard when a user entered the app for the first time.
Music Credit: Matt & Kim (proud Brooklynites)
CLIENT
Carrot Creative
ROLE
Illustrator & Animator
Dash Launch Animation
Dash is a mobile app that allows you to dine and dash. The premise was customers opened a tab using the app, which stored their payment info, and would get charged when the user closed it. I illustrated and directed an animator to create a fun, fast-paced animation that played during the app's launch event.
CLIENT
Dash
ROLE
Illustrator & Art Director
Character Exploration | Since the animation relied on heavily populated scenes, we remove facial features so we could focus attention on the energy of each scene instead of the people.